martechoutlook
Don't Just Embrace the Digital Transformation. Run With It

Don't Just Embrace the Digital Transformation....

By : Maggie Chan Jones, CMO, SAP [NYSE:SAP]
The Global Marketing Dilemma: To Localize or Not to Localize

The Global Marketing Dilemma: To Localize or...

By : Richard Harpham, President & CEO, Cloudwords
Where do we Start? A View of Technology's Role in Building Brands

Where do we Start? A View of Technology's Role...

By : Douwe E. Bergsma, CMO-Consumer Business, Georgia-Pacific
Array

Marrying Art and Science: How Big Data is Transforming...

By : Raja Rajamannar, CMO, MasterCard International
Tearing Up the Old-fashioned Boundaries Between IT and Business

Tearing Up the Old-fashioned Boundaries...

By : Chris Windebank, IT Director, Global Marketing, Bacardi
It's Time for CIOs to Ask CMOs Some Tough Questions

It's Time for CIOs to Ask CMOs Some Tough...

By : Shawn Douglass, President - Software & CTO, Unified
The Intersection of Technology and Customer Experience in the Field: Getting It Right

The Intersection of Technology and...

By : Claudine Bianchi, CMO, ClickSoftware
Top 10 Content Marketing Solution Providers 2017

Content Marketing Special